Sony Raises the Bar at CEDIA 2011 With New Home Theater Innovations for High-End Enthusiasts

INDIANAPOLIS, Sept. 7, 2011 /PRNewswire/ — (CEDIA Booth #1803) – Today, in
advance of the 2011 CEDIA Expo, Sony Electronics unveiled a variety of
ground-breaking products designed to deliver an integrated and immersive home
entertainment experience. From audio/video receivers and televisions to speakers
and projectors – Sony’s CEDIA exhibit runs the gamut from A/V, HD, 3D and
beyond.

“We came to CEDIA to reinforce our commitment to being the leading provider of
quality entertainment solutions for the high-end and custom install channels,”
said Mike Abary, senior vice president of Sony Electronics’ Home Division.
“Sony’s Elevated Standard (also known as ES) line and the other new products on
display at the show epitomize innovation, quality, and style, and also highlight
Sony’s legacy in this channel. We’re also adding resources to support our
leading service programs and working with channel partners to provide dedicated
support and training that no other company can match.”

Groundbreaking first in home projection

Sony introduced its first home theater front projector capable of displaying
stunning 4K images. The top-of-the-line VPL-VW1000ES 4K home theater projector
model is specifically designed to meet the needs of custom installers, and its
capabilities will deliver entertainment enthusiasts a more immersive, engaging
visual experience with over four times the resolution of HDTV.

With 2,000 ANSI-lumens of brightness, the VPL-VW1000ES projector delivers nearly
twice the output of previous Sony home theater projectors, making it suitable
for screen sizes up to 200 inches diagonally. The VW1000ES model also employs an
entirely new SXRD 4K panel, which produces outstanding deep black levels, and
when combined with Sony’s Iris3 technology, the projector can achieve an
incredible 1,000,000:1 dynamic contrast.

In addition to supporting 4K native resolution, the VW1000ES projector also
features an exclusive 4K “upscaler” that dramatically enhances all content – SD
or HD, 2D or 3D – allowing viewers to see 4K playback, even from their existing
media libraries. For greater versatility, it can also display Full HD 3D movies,
as well as 2D and 3D anamorphic films. For Full 4K 3D, an integrated IR
transmitter drives the projector’s TDG-PJ1 active shutter 3D glasses.

The VW1000ES projector offers a variety of installations options, including dual
triggers, a 2.1 motorized zoom, expanded throw distances, an RS232 interface,
control over IP and compatibility with leading home automation systems.

The introduction of the VPL-VW1000ES complements Sony’s full line of home
theater front projectors. Introduced earlier this summer, the VPL-HW30AES 3D
front projector for the home has been critically acclaimed as an impressive step
forward in performance in its class, packing a punch beyond its accessible price
of just $3,699.99. Last week, the VPL-VW95ES home theater front projector,
debuted at IFA in Germany. This mid-level home projector joins Sony’s expansive
range of SXRD projectors, and offers another option for cinemaphiles outfitting
high-tech theater rooms.

Because sound matters more than ever

Both of Sony’s new AV receivers in its ES line-up feature a new and more
convenient activity-based user interface that includes an easy set-up wizard.
Both the STR-DA5700ES and STR-DA3700ES AV receivers incorporate Faroujda 1080p
upscaling and a variety of networking options, including built-in apps for both
iOS and Android(TM) devices.

In addition to ear-pleasing sound, both ES receivers are the first to offer a
full range of BRAVIA® internet streaming services, including streaming both
music and video content. Consumers can choose streaming options from Sony
Entertainment Network, Netflix®, YouTube(TM), Pandora® and other content
providers. Furthermore, the STR-DA5700ES supports a variety of audio codecs,
including DTS Neo X, offers automatic phase matching and speaker relocation
technologies, and delivers DLNA client capability.

Both additions to the ES receiver line will ship in November and are compatible
with a full-range of control systems.

The future is now

Sony’s Personal 3D Viewer head-mounted display is the world’s first personal,
wearable OLED HD/3D TV. The HMZ-T1 viewer has a unique form-factor that allows
users to simply slip the device onto their head and immerse themselves in a
virtual theater experience. Announced at IFA last week, the innovative device is
designed to deliver an image that appears to be on a theater-size wide screen
(750-inch virtual screen from 65 feet away), using miniature 720p OLED screens
developed by Sony. Displaying high-quality HD video with high contrast and fast
refresh rates, the device is capable of enhanced 3D display. The viewer can
enjoy a more natural 3D video experience that is completely free of crosstalk
since each eye has its own display.

Leveraging Sony’s legacy in top-quality personal audio products, the HMZ-T1 head
mount display also delivers virtual surround sound. Sony’s proprietary signal
processing technology powers two integrated headphones which bring the
equivalent of 5.1-channel sound to accompany the stunning visuals. Available in
November, the HMZ-T1 head mount display will retail for about $799. Perfect for
the cinema enthusiast or avid gamer, the innovative personal display lets
viewers experience 2D or 3D content comfortably for hours on end.

Cutting cords for true multi-room audio

Music lovers can listen to music wirelessly streamed from PC or Sony Blu-ray
Disc(TM) systems with the stylish SA-NS500 Wi-Fi® Network Speaker, the latest
addition to Sony’s growing HomeShare line of networked audio, multi-room audio
products. This speaker delivers amazing sound and synchronizes music in other
rooms by adding multiple HomeShare speakers and using Party Streaming(TM)
playback. Consumers can use their iPhone®/iPod touch® or Android(TM) phone as a
remote control for the system by downloading a free, newly redesigned Sony
remote control app. The battery powered SA-NS500 networked audio speaker is
fully wireless and portable, providing up to 6 hours of music playback with each
charge, and adds Apple AirPlay compatibility for the first time. Available in
November, the SA-NS500 will retail for $399.

The year’s best LED LCD HDTV stretches even larger

Ideal for custom installations, select BRAVIA® LED LCD televisions are on
display; demonstrating Sony’s Intelligent Peak LED Backlight full-array local
dimming for deeper blacks and improved brightness in lighter scenes, creating
incredible on-screen contrast, while Sony’s OptiContrast(TM) panel elevates the
picture to the front surface of the TV and creates a dark background for a
high-contrast picture even in well-lit rooms. With a rear IR-input and a two-way
RS232c connection, it offers easier integration with third-party control
systems.

The universe of content, at your fingertips

Sony’s Internet Television, model NSX-GT1, the world’s first Internet TV powered
by Google TV, is the perfect marriage of television and the internet, an
all-in-one device with one easy-to-use remote control. With the advantage of
software updates being released dynamically over-the-air, customers benefit by
always have the latest and best user interfaces. Sony’s CEDIA booth provides a
preview of coming changes to the Google TV platform, as well as an introduction
to the long-awaited Android(TM) App Market.

Sony’s CEDIA booth not only showcases innovative, cutting-edge, world’s first
products, but also demonstrates the company’s continued commitment to both
high-end home entertainment enthusiasts and the dedicated custom installers who
service them. Sony’s custom install service programs are designed to help
facilitate custom installers as they build sustainable, long-term relationships
with consumers and businesses. As Abary concluded, “This formidable line-up of
ES and home entertainment products demonstrates how Sony innovation continues to
play a central role in the media rooms of today, and shapes the home
entertainment experiences of the future.”

For full specifications and a list of dealers, please visit www.sony.com/es.

SOURCE Sony