Simon Property Group and The Coca-Cola Company Extend Marketing Alliance

INDIANAPOLIS, June 16 /PRNewswire-FirstCall/ — Simon Brand Ventures (SBV), the
marketing division of Simon Property Group, Inc. (NYSE: SPG), the country’s
largest owner, developer and manager of high quality retail real estate, and The
Coca-Cola Company (NYSE: KO) today announced that they have entered into a
multi-year comprehensive marketing alliance.

The agreement, which continues an existing relationship, covers vending,
sponsorships, promotion and on-mall advertising across the nationwide Simon