CouponCabin.com Receives Strategic Growth Investment From JMI Equity

WHITING, Ind., Oct. 20, 2011 /PRNewswire/ — CouponCabin.com, a leading online
destination for coupons, announced that it has received a $54 million strategic
growth investment led by JMI Equity, a growth equity firm focused on investments
in leading software and internet companies. Under the terms of the investment,
JMI Equity will hold a minority stake in the company. The investment will help
CouponCabin deepen its content position, expand its consumer audience and
further establish the company as a leader in the online coupon space.

The main differentiators of CouponCabin include the site’s stringent coupon
testing policies and a commitment to providing a one-stop-shop for savings and
exclusive coupon content. The CouponCabin team works directly with its retail
merchants to secure its coupon codes and deals, many of which are only available
at CouponCabin.com. The site was founded in 2003 with 150 stores and 1,000
coupons and has grown to more than 3,500 stores and 100,000 offers in 2011.

“We are thrilled to continue our rapid growth with the support of such a
well-respected and experienced firm like JMI Equity,” said CouponCabin Founder
and CEO Scott Kluth. “Among other initiatives, this investment will enable us to
grow our local, grocery and printable coupon offerings, making us the deepest
and broadest consumer destination for coupons on the web. This investment will
also help us better engage with more than one million fans on Facebook. We look
forward to a successful relationship with JMI Equity and the benefits its
industry expertise will afford CouponCabin.”

As part of this partnership, a Board of Directors has been formed including Mr.
Kluth, Brad Woloson, General Partner at JMI Equity and Chip Hardt, former
Principal at McKinsey & Company.

“Scott has done an incredible job of building this company from the ground up,
and we believe CouponCabin has the potential to be the leader in the broader
coupon market, not just in the online code segment,” said Mr. Woloson.
“CouponCabin is committed to helping people save money by offering the highest
quality coupons that are guaranteed to work. By continuing to add more retailers
to its already extensive network, CouponCabin will be able to offer its
customers even more money-saving opportunities.”

In 2010, CouponCabin generated $500 million in online retail sales for its
merchants and has saved its users more than $300 million since 2003.

About CouponCabin.com

CouponCabin is a leading online destination for coupons including online coupon
codes, printables, grocery coupons and more. Shoppers have saved nearly $300
million since 2003 and with the largest selection of coupons guaranteed to work,
CouponCabin.com is the best place to start searching for savings. The average
user saves $19 in just 80 seconds on the site. With customized email
newsletters, browser savings alerts, new coupon alerts and more, shoppers will
never miss out on a great deal with CouponCabin.com. For more information,
please visit http://www.CouponCabin.com.

About JMI Equity

JMI Equity is a growth equity firm focused on investing in leading software,
internet, business services and healthcare IT companies. Founded in 1992, JMI
Equity has invested in more than 100 businesses in its target markets and has
over $2.1 billion of committed capital under management. JMI Equity provides
capital for growth, recapitalizations, acquisitions and buyouts. Representative
investments include DoubleClick, Internet Brands, Adknowledge, Business.com,
DoubleVerify and Undertone. For more information on JMI Equity, visit
www.jmiequity.com.

SOURCE CouponCabin.com