Cornerstone to Present at Salesforce’s Dreamforce Conference

BLOOMINGTON, Ind., Dec. 9, 2010 /PRNewswire/ — Cornerstone Information Systems
will be featured at Salesforce’s annual Dreamforce Conference, a gathering of
more than 20,000 sales professionals from some of the 87,000 companies that use
Salesforce’s cloud-based customer relationship management (CRM) solution.
Cornerstone has used Salesforce to drive up their deal size 300% while reducing
their costs 45% and reducing their sales cycle time 35%.

“We adopted Salesforce in 2000 and have relied on it not just for managing our
sales contacts but for tactics that help us maximize our sales force while
reducing overhead,” said Mat Orrego, president of Cornerstone. “The efficiencies
we have gained from Salesforce have allowed us to manage 4 times as many
customers than our biggest competitor with less than half the staff.”

The Dreamforce Conference celebrates cloud-based computing which allows
companies to use business tools that are secure and online based, thus reducing,
or eliminating, the need to download, install and maintain software and hardware
in-house. The 2010 event is the eighth annual conference and has more than 325
educational sessions, hands-on labs, and 250 business leaders offering best
practice expertise in using cloud-based solutions. This year’s event is from
December 6-9 at the Moscone Convention Center in downtown San Francisco,
California.

“Cornerstone offers cloud-based solutions as well so we understand the value
that Salesforce’s solution provides. Use of the Salesforce product has allowed
us to have real-time visibility into campaign effectiveness, better track new
leads, and penetrate into new markets,” said Alan Minton, senior vice president
of marketing and Cornerstone’s featured speaker at the Salesforce conference.
The session is titled “Every Sales Process is Different: Learn How to Best
Leverage Salesforce” and will be held Wednesday, December 8 at 3:15 p.m. Also
presenting at the session will be Allison Montgomery from Acxiom, a creator of
global interactive marketing services, and Tony Rodoni, regional vice-president,
corporate sales, from Salesforce.

About Cornerstone

Cornerstone Information Systems is a professional services company helping
travel management companies, corporate travel departments, airline and global
distribution systems work more efficiently and more profitably. Founded in 1992,
Cornerstone Information Systems is a privately held company based in
Bloomington, Indiana with personnel in eight locations worldwide. Further
information about the company is available at www.ciswired.com or by calling
Alan Minton at (812) 269-0014.

SOURCE Cornerstone Information Systems