Anthem Blue Cross and Blue Shield in Indiana Introduces New Dental Plans that Offer Industry Leading Benefits for Employers throughout the State

INDIANAPOLIS, June 27, 2011 Anthem Blue Cross and Blue Shield in Indiana now
offers Dental Prime and Dental Complete — a new portfolio of dental plans for
large group and small group employers.

Research suggests a connection between poor oral health and certain health
issues like gum disease, heart disease and stroke.(1) Evidence also suggests
poor oral health can complicate or is linked to diabetes, heart disease,
pneumonia, stroke and pre-term/low birth weight babies.(2) However, those who
have dental benefits exhibit healthier behaviors, such as getting yearly
physicals, dental check-ups, brushing twice a day, regular exercise and eating a
low-fat diet.(3) In addition, 62 percent of employers view dental benefits as an
essential component of their benefits package.(4) As a result, these factors
were taken into consideration to develop the new Dental Prime and Dental
Complete packages.

“Dental insurance is one of the most valued benefits an employer can provide
their employees,” said Robert W. Hillman, president and general manager of
Anthem Blue Cross and Blue Shield in Indiana. “Therefore, we are proud to offer
local companies this new robust dental package because of the impact it can have
on both oral health and the overall health of employees.”

The networks supporting Dental Prime and Dental Complete are among the largest
dental networks in Indiana — Prime includes more than 85,000 access points
nationwide, and Complete includes more than 96,000 access points nationwide. (5)

“Having a choice of contracted networks allows both large and small group
employers solutions for controlling costs without reducing dental benefits,”
said Frank Bloomquist, regional vice president of Specialty Market – Local
Group. “Employers can select the Dental Prime-contracted network, which is the
lower cost network, or they can pick the Dental Complete-contracted network,
which allows even greater network access.”

In addition, this new dental portfolio includes three core plan designs — Value
dental plans, Classic dental plans and Enhanced dental plans. The Value plans
include coverage for basic services such as cleanings, exams, X-rays and
fillings. The Classic plans include coverage for basic dental services and
additional coverage for most major services, all with high annual maximum
benefit levels. The Enhanced plans offer the greatest level of coverage and
include choices for even higher annual maximum benefit levels and lower member
coinsurance amounts. Also, all three dental plans include coverage for brush
biopsies for early cancer detection.

“We also offer voluntary dental plans for large and small groups, which are a
win-win situation for employers and their employees,” said Bloomquist.
“Employers can offer benefits to their employees at no cost to their company –
employers only need to choose a benefits package, explain the benefits to their
employees and administer the payroll deductions. In the end, employees are
offered a benefits package that is usually more comprehensive than they would
receive on an individual plan, plus they receive the group rate.”

For more information about the new Dental Prime and Dental Complete products in
Indiana, visit: http://www.anthem.com/specialty/in

Anthem Blue Cross and Blue Shield is the trade name of Anthem Insurance
Companies, Inc., an independent licensee of the Blue Cross and Blue Shield
Association. ® ANTHEM is a registered trademark of Anthem Insurance Companies,
Inc. The Blue Cross and Blue Shield names and symbols are registered marks of
the Blue Cross Blue Shield Association. Additional information about Anthem Blue
Cross and Blue Shield in Indiana is available atwww.anthem.com. Also, follow us
on Twitter atwww.twitter.com/healthjoinin, on Facebook
atwww.facebook.com/HealthJoinIn, or visit our YouTube channel
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(1) Source: 2009-2010 Specialty Trends Report for the Employer Market

(2) Source: Oral Health America,

http://www.oralhealthamerica.org/news/062204.html

(3) Source: NADP, The Haves and the Have-Nots: Consumers With and Without Dental
Benefits, 2009

(4) Source: NADP, Purchaser Behavior Study, 2008

(5) Definition: An access point is a location where a dentist practices. For
example, if one dentist works at two different offices, that dentist has two
access points.

SOURCE Anthem Blue Cross and Blue Shield in Indiana

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