Heraeus and Sensable Dental Continue Advancing Digital Dental Restorations

SOUTH BEND, Ind., March 7, 2011 /PRNewswire/ — Heraeus Kulzer, provider of
esthetic dental solutions, and Sensable Dental, leading provider of
Touch-Enabled dental restoration design and fabrication solutions, announced
today that Sensable Dental is integrating the Heraeus Premium line digital tooth
library into its award-winning Intellifit(TM) Digital Restoration System. Dental
labs worldwide using Intellifit now can utilize Heraeus Premium virtual teeth
when designing natural-looking dental restorations for dentists and their
patients with digital speed, precision and consistency.

In 2009, Heraeus licensed its popular Mondial tooth line to Sensable. The
addition of Heraeus’ Premium tooth library further extends the versatility of
Sensable’s Intellifit for creating a wide variety of restorations including
metal and flexible partials, crowns, bridges, veneers and full contour
substructures and overstructures. Officially launched in early 2008 and used by
dental labs worldwide, Sensable’s Intellifit system is the first and only TE
(Touch Enabled) CAD/CAM system for designing both fixed and removable
restorations.

For years, Heraeus has set the standard for natural dental esthetics and
functionality by retaining the natural anatomy and morphology of each tooth. By
integrating the Premium line virtual teeth, Sensable’s Intellifit system expands
dental labs’ choice in tooth libraries to jump-start their digital designs and
achieve greater precision and consistency in the restorations they create.

“Heraeus denture teeth have long been synonymous with high-end excellence -
providing the patient with both exceptional esthetics and function,” said Bob
Steingart, president of Sensable Dental. “By integrating the Premium line
digital tooth library into the Intellifit system, we continue to fulfill our
promise to provide dental labs with the utmost in versatility, flexibility and
productivity.”

“We’re pleased to be able to use our complementary strengths and expertise to
provide solutions that allow dental labs to add to their bottom line while
providing superior results to the dentists,” says Chris Holden, President of
Heraeus Kulzer.

The Heraeus Premium tooth library will be included in the newest version of
Intellifit, which was announced in Chicago last week at three dental lab
industry events timed with the Chicago Dental Society Midwinter Meeting. For
more information on Intellifit, call 855-872-7255 or visit
www.sensabledental.com.

For more information on the Heraeus Premium Tooth Line, call (800) 431-1785 or
visit www.heraeusdentalusa.com.

About Heraeus

Heraeus, the precious metals and technology group headquartered in Hanau,
Germany, is a global, private company with over 155 years of tradition. Our
businesses include dental products and biomaterials, precious metals, sensors,
quartz glass, and specialty lighting sources. With product revenues approaching
euro 2.6 billion and precious metal trading revenues of euro 13.6 billion, as
well as more than 12,300 employees in more than 110 companies worldwide, Heraeus
holds a leading position in its global markets.

About Heraeus Kulzer Dental

The Heraeus Kulzer Dental Division aspires to deliver unparalleled innovation
and exceptional products that deliver ultimate value to both dental
practitioners and laboratories. While product safety and efficacy are always our
main goals, we also aim to create value-based products that unlock new levels of
productivity in dental practices and dental laboratories. Interrelated products
including the Venus